Since the beginning of time Minions 2: The Rise of Gru in streaming and online there have been some strange but very hilarious yellow creatures. Whose main objective in life is to serve the most despicable villain they find. I'm talking of course about the adorable Minions, who throughout history have been looking for the most evil boss among many, but none of them lasted a newscast, due in large part to his bad luck.
Minions 2: The Rise of Gru finally, at the end of their first solo film, we saw how fate brought them together with one of our favorite movie and animation villains, the charismatic Gru. Now, they return to the fray in this new prequel titled Minions: The Origin of Gru.
Since they made their first appearance in 2010 in Despicable Me. These beings have won the hearts of millions of viewers. Produced again by Illumination, Minions: The Origin of Gru was released in Spanish cinemas on July 1, 2022 to liven up the summer, this time with a more seventies flavor.
Originally featured in the Universal Studios and Illumination Entertainment film "Despicable Me," the Minions have several qualities to be a hit with kids. They are funny, good-natured (although they are the servants of a villain, they don't seem to know much about what they are doing because they are also somewhat goofy), they are brightly colored and, since they don't speak any recognizable language, their language is universal. And very important: it is easy to make merchandise with them because they have a very simple shape.
Minions 2: The Rise of Gru proof is that 12 years later there are countless toys, clothes, accessories, stationery and objects of all kinds with the image of the Minions (which, by the way, means henchman) and they even star in their own movies, such as the current "Minions: The rise of Gru".
That is why it is not so strange that Fender, which has recently made a few Custom Shops based on elements of recent television and film culture (such as its "Game of Thrones" or "Evangelion" guitars), has repeated this strategy this time. with the friendly Minions.
In addition, the purchase of these instruments will finance the Fender Play Foundation, whose programs give opportunities to Los Angeles students to enjoy educational experiences related to music, in this case, for example, it will give some of them the opportunity to see "Minions : The Rise of Gru" to then learn to play its theme song from the soundtrack, "Turn Up the Sunshine" by Diana Ross, which features artists Fender Tame Impala.
The animated film from Universal Pictures, the predecessor to Minions 2: The Rise of Gru “Despicable Me” (Despicable Me), has broken the box office record for the weekend of July 4 with a gross of $109 million. It has succeeded, in part, because it has become a viral sensation among Gen Z viewers.
Huge groups of teenagers, most of them teenage boys dressed in suits, have brings the jokes gone to theaters to see the film. The antics have been well-documented on TikTok, leading to several theaters banning attendees from wearing suits.
“The song is meant to go viral on TikTok,” Clark tells me. “Repetitive and also makes you stop scrolling because when you hear the Minion sound above Yeat, you think what the is going on?.
And this brings us to the army of teenage #Gentleminions dressed in suits. In the opinion of Ryan Broderick of the internet culture Banality newsletter Garbage Day, a form of this trend existed before the Minions.
People on 4chan started making memes in 2019 with the phrase "two tickets to the Joker, please" attached to photos of stereotypical-looking strangers. Then it spread to Reddit and TikTok and reversed, so instead of the joke being that only weird nerds would want to see the Joker in theaters, it was now pictures of Christian Bale as Patrick Bateman from American Psycho or Ryan Gosling as Drive guy. From then on, a lot of people started replacing Joker with other movies.
According to Broderick, in the days leading up to the release of Minions, “YouTubers, TikTokers and various streamers” promoted the idea of showing up to the film in costumes.
Although it wasn't Minions 2: The Rise of Gru Universal Pictures' idea, the film's marketers may have taken advantage of the situation. On the same day as Yeat's song release, June 28, a TikTok account posted a video of #GentleMinions filling a movie theater. The video was the account's first post (and it only has two posts at the time of this writing).
The Minions' official TikTok commented on the post, and the video was shared by larger accounts, including House of Highlights, which has 13 million followers. Shortly after, the meme circulated on Twitter and Instagram.
At the film's premiere on July 1, the Universal Pictures Twitter account tweeted "everyone who shows up to @Minions in costume: we see you and love you."
"It's possible for an account to get blown up by their first video on TikTok," says Clark. “But I wouldn't be surprised if this was coordinated. Marketing campaigns often use meme accounts and influencers to amplify content.”
The week of the premiere of Minions: The Rise of Gru, the new film in the saga of the villainous Gru and his funny yellow friends, we ran with my family to see it on the big screen.
What I like most about going to the movies as a family in a special room for children is that I get a break from worrying about my 6-year-old daughter talking loudly or making noises in the room, since all the little attendees do. They yell, ask questions, cry, throw popcorn, and throw up, all at high volume. It's a magnificent party.
But hours later, Minions 2: The Rise of Gru already remembering the movie and the characters, I realized that the film is a disaster. The story is inconsistent and the Minions jokes are repetitive. There are too many yellow butts for one feature film. Inside the movie theater I didn't notice it, as Minions: The Rise of Gru blasted me with strong colors and gags one after another. And after almost exactly 90 minutes, the hasty adventure was over.
Five days later I went back to theaters with a friend to see Thor: Love and Thunder. The experience was similar. Although I didn't laugh that much, I left the screening happy and excited. In the car on the way home, an idea hit me like a thunderclap (did you notice the “God of Thunder” reference, huh?) and I said out loud, “That movie sucks too! ”
And it started a storm of memories of moments in the film that I hated: Thor too stupid and a film that seemed incomplete and edited with a machete. And two obnoxious screaming goats as icing on the cake.
Minions: The Rise of Gru premieres today, the Illumination Studios movie that comes to conquer the summer by continuing the origin story of our favorite villain.
This time we meet a 12-year-old Gru (Steve Carrell) who has to deal with all the usual things for a boy his age, such as school, homework and obeying his mother.
But, in addition to the normal, Gru has big dreams of greatness and one of them is to be part of the best group of villains in the world, Los Vicio6, which is made up of disco diva Belle Bottom (Taraji P. Henson).
The roller skating champion Svenganza (Dolph Lundgren), the strongest of the Steel Hands team (Danny Trejo), a French supervillain with a large pincer for an arm named Jean Clawed (Jean-Claude Van Damme), a nun expert in use of the chacos under the name of Nunchuck (Lucy Lawless) and the founder and leader of the group, the ex-wrestler Wild Knucles (Alan Arkin).
In a strategic move, the team decides to dispense with the services of Wild Knuckles, so they set a trap for him to leave him out. The team now with 5 members decides to open a casting to choose among the best villains in the world to replace Knuckles and to provide fresh blood.
Gru finds out about this and decides to go into casting, but the supervillain team, seeing that he is just a boy, taunts him. In response, Gru steals a rare gem from them that has supernatural powers and leaves it in the Minions' care. But the team of villains kidnaps Gru and releases him in exchange for the little Minions taking the gem to San Francisco.
Bob, Stuart and Kevin, the most recognizable Minions in the entire saga, decide to rescue Gru. This time they will be joined by Otto, another talkative Minion who will get them into trouble over and over again. Gru will have to learn the value of friendship and decide whether to continue with his yellow minions or embark on the journey alone to become the greatest villain of all time.
Since the appearance of these tiny and cute yellow beings in the first Despicable Me movie, the Minions have become the favorite characters of children and adults. Thanks to that, Illumination decided to make movies centered on them that would also serve as prequels to what was seen in the first film.
There is no doubt that Illumination is becoming a more than important studio that improves its animation techniques in each film it produces. That's the case with Minions 2: thanks to the wise direction of the creative team, led by director Kyle Balda, the film feels fresh due to the great references they add from the seventies, ranging from colors, costumes, scenarios and some on-screen graphics that have a recognizably retro feel.
Universal Pictures has finally released the hilarious official trailer for Minions: The Rise of Gru, a film that will serve as a prequel to Despicable Me and will be a sequel to 2015's Minions.
This time the story will focus on the encounter of the yellow creatures with a 12-year-old Gru, who dreams of becoming the greatest supervillain in the world. The trailer shows us that the film will maintain the characteristic fun tone of the Minions, in an adventure that is set in the seventies.
The cast includes actors such as Steve Carell, Taraji P. Henson, Michelle Yeoh, martial artist Jean-Claude Van Damme, Danny Trejo, Julie Andrews and Alan Arkin. The film is directed by Kyle Balda and Brad Abelson from a screenplay by Brian Lynch.
The animated film Minions: The Origin of Gru directed by Kyle Balda will feature a soundtrack composed of songs from a number of world-class artists.
Phoebe Bridgers, Tame Impala, Thundercat, St. Vincent, Brittany Howard or Bleachers, will be some of the names that we can find in this children's film that will be released in theaters around the world on July 1.
The soundtrack of Minions: The rise of Gru has been produced by Jack Antonoff and, as you can see in the official tracklist, the vast majority of the songs are versions of other artists such as Earth, Wind & Fire, Nancy Sinatra, John Lennon or Nancy Sinatra, among others.
The soundtrack will be released through Decca Records and will also feature original music composed by Heitor Pereira, the Brazilian composer responsible for films such as The Angry Birds: The Movie, The Smurfs and Despicable Me.
The first advance, a song titled Turn Up the Sunshine featuring Tame Impala and Diana Ross, can be heard on May 20. Here, the trailer and list of songs that can be heard in Minions: The rise of Gru.
An unmissable adventure of the characteristic and tiny yellow laboratory friends returns to the big screen, this time in 'Minions: The Rise of Gru' the intrepid characters will seek to fly an aircraft in their own way. Always in the mood to help each other, the minions community has the difficult task of taking dozens of passengers to San Francisco, while others try to take karate classes. In this series of wacky situations viewers will recognize the voices of Pierre Coffin, Steve Carell, Russell Brand, and Lucy Lawles.
The Minions are very close to returning to the big screen with their long-awaited sequel "Minions: The Rise of Gru," where the beloved characters will star in a fun new adventure.
My Favorite Villain (Despicable Me), already has five derivative films, being "A Villain Is Born", the second of the Minions solo saga.
The prequel's plot is set in the early 1970s, where 12-year-old Gru is a fan of The Vicious 6, a powerful group of supervillains popular around the world.
So the young Gru decides with the help of the Minions to design a plan to become a recognized villain. To do this, he steals a precious stone from the gang. Unfortunately for him, while celebrating his triumph, he realizes that Otto, the new member of the Minions, lost the loot, so he must fight to restore his image as a villain.
The Rise of Gru is directed by Kyle Balda, who also directed Despicable Me 3 and Minions, as well as Brad Ableson and Jonathan del Val, who are co-directors.
2010 was a wonderful year because it was the year the Minions were born thanks to the first installment of Despicable Me directed by Pierre Coffin and Chris Renaud.
These little yellow bugs became Illumination Entertainment's greatest icon and were, in part, responsible for the Gru franchise continuing to expand as it did.
It would also be necessary to blame Gru himself, the villain of the movies who was not so evil deep down, and those three little girls whom he had to take care of against their will but ended up growing fond of.
Yellow fever continues. The premiere of 'Minions: The Origin of Gru' has resulted in a huge box office success around the world, including Spain, where it reached number 1 in its first week and achieved the third best premiere of the year. In the United States, the fifth film in the Illumination and Universal franchise grossed an impressive $125.2 million in its opening weekend, breaking the record for the biggest opening on the 4th of July holiday weekend (previously owned by to 'Transformers 3: Dark of the Moon,' which grossed $115 million in 2011).
Minions 2: The Rise of Gru it doesn't end there. 'Minions: Rise of Gru' continues its triumphant trajectory and reaches another milestone. With its latest installment, the saga 'Gru, my favorite villain' exceeds 4,000 million dollars collected worldwide, adding the five films that make it up for now. The property produced by Chris Meledandri was already the most profitable animated saga in film history (yes, above 'Toy Story'), and with this new achievement it reaffirms itself as such.
According to Deadline, as of Wednesday, July 6, 'The Origin of Gru' had already grossed $288.8 million globally. Added to the collection of the four previous films, it makes a total of 4,012 million for the entire saga, a figure that will undoubtedly increase considerably when we know the final collection numbers belonging to this weekend.
The success of 'Minions: The rise of Gru' is not only reflected in the box office, but also in the viral impact they have on the Internet. And in real life. From a parody of 'The Office' that drove everyone crazy to the #GentleMinions viral trend (groups of teenagers coming to the movie dressed in suits), which has led to bans from theaters for nuisance. Even Quentin Tarantino signs up for the fever, choosing 'Gru 2. Despicable Me' as the first movie he has put on his son, Leo.
Since the COVID-19 pandemic began, a ton of animated films have been released, and a handful have been successful enough to generate conversation on social media. For example, to this day it is emphasized that we cannot talk about Bruno.
But so many movies (Soul, The Mitchells vs. the Machines, Vivo, Turning Red, Hotel Transylvania, The SpongeBob Movie: Sponge on the Run) were released straight to streaming, so none of those movies had been box-office hits. in theaters like what is being achieved by Minions: The Rise of Gru, the new movie in the Despicable Me franchise.
In its first weekend of release in the United States, which fits right in with the celebrations of Independence Day in that country, the animated film will manage to gross around $128 million dollars.
Those figures will allow the Minions movie to surpass the numbers of Transformers: Dark of the Moon ($ 115.9 million dollars), thus placing itself as the best opening of the weekend of July 4 in North America.
Globally, the prequel dealing with the rise of Gru has already grossed over $220 million, putting it immediately at number 10 among the top grossing films of 2022.